A leading FMCG company transformed its high-volume sales operations and complex distribution environment by implementing an integrated digital solution. The new platform enabled real-time visibility, faster execution, and improved operational control across sales, inventory, and delivery functions.
The Business Challenges
High-Volume Complexity
Operating in a fast-moving FMCG environment with frequent promotions, pricing changes, and rebates created significant operational strain.
Disconnected Systems
Lack of real-time visibility across warehouses, delivery vans, and retail outlets limited coordination and decision-making.
Operational Inefficiencies
These challenges resulted in stock-outs, overstocks, and delayed order fulfillment.
Increased Administrative Workload
Manual processes and duplication increased the burden on sales and operations teams.
Our Comprehensive Solution
Microsoft Dynamics 365 Business Central
Implemented as the core ERP platform with integrated Sales and Inventory capabilities.
Mobile Field Sales & Van Sales Applications
Enabled sales and replenishment teams to capture orders on-site with real-time inventory visibility.
Supplier Portal Integration
Seamless synchronization with NTUC and DFI supplier portals for end-to-end transaction flow.
Optimized Route Planning
Improved delivery efficiency and reduced fulfillment lead times.
Warehouse & Delivery Management
Streamlined operations from inventory storage to last-mile delivery. operations from storage to customer.
MSC Consulting delivered a fully integrated solution that connected sales, inventory, delivery, and supplier ecosystems into a single operational platform.
Empowering Field Sales
The integrated mobile Field Sales and Van Sales applications allowed teams to record orders directly at customer locations, eliminating paperwork and manual re-entry.
Real-time synchronization ensured accurate inventory data and instant transaction updates with suppliers, enabling faster response to customer needs and smoother daily operations.
Key Benefits Achieved
Over 90%
Accuracy Improvement
Significant improvement in inventory and billing accuracy.
Faster
Order Processing
Accelerated sales order processing and streamlined delivery execution.
Real-time
Data Visibility
Reduced discrepancies and allowed teams to focus on value-added activities instead of administrative tasks.
Business Impact
Reduced Manual Work
Eliminated duplication and minimized human error across operations.
Increased Sales Productivity
Sales teams spent more time selling and less time on administration.
Enhanced Customer Satisfaction
Faster fulfillment and accurate orders improved customer experience.
Reliable Decision-Making
Management gained real-time insights to support operational and strategic decisions.
MSC Consulting Insights
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